Cardi B, Lizzo, Zendaya & More Are Driving Online Fashion Sales
Find Out What Meghan Markle, Cardi B., Lizzo, And Zendaya All Have In Common When It Comes To Fashion - Page 2
Source: PPE/Royal/WENN.com / WENN
The top celebrity to drive this was no other than Meghan Markle, Duchess of Sussex. The report revealed that “Meghan Markle was the most powerful dresser of 2019 and her outfits sparked, on average, a 216% increase in searches for similar pieces.” It’s no surprise as when the Duchess makes an appearance her ensembles often lead to selling out. It doesn’t even have to be the exact piece, it can just be a category. Lyst reports, “After she wore five different shirt dresses on the Royal Tour of South Africa, searches for the category grew 45% over a month.” MM is a style star!
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