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It was only a matter of time before Pharrell (and his hat) turned into an anime character, and it’s finally happened in his video for “It Girl.”

The producer has never hidden his love for things like video games, anime and skateboarding. He brought those things together for the animated visual produced by Takashi Murakami.

MUST READ: Pharrell Designed Handbags With Trains On Them & You Can’t Afford Them (Surprise!)

But things went from “kawaii” to slightly creepy when he began playing a fan-service packed dating video game, where a barely adolescent girl was the girl of his dreams. He was seriously plotting on how to win her heart in the game, and that included giving her a dolphin-shaped jet with laser blasters.

We’re not sure how to feel about it, but why don’t you tell us what you think, beauties?

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The grand return of the Melanin Awards amplifies and honors the finest Black-owned beauty brands with honest reviews, and discusses the evolution of beauty in Hip-Hop culture.