Sonya Eskridge is a writer from Maryland, who started her news career in radio at the age of 17. After graduating from Virginia Tech, she went on to write for a national publication where she was able to mold her personal voice. Always looking for ways to inform on important issues—or share her love of nerdy and girly things—Sonya thoroughly enjoys writing about a wide range of subjects.
Gucci decided to scoop up some Black Girl Magic and Black Boy Joy for its latest ad campaign.
The design house threw an old school party at the Mildmay Club in London, and packed it with beautiful Brown people for the Gucci Pre-Fall 2017 Campaign, titled “Soul Scene.” Models Nicole Atieno, Elibeidy, Bakay Diaby, and Keiron Berton Caynes are featured in the ad, and they’re backed by a crew of dancers to round out the vision.
The people, awash in the finest Vintage filter, look they could fit right in on the set of The Get Down as they move to music from the 60s and 70s. Gucci was hoping to capture unique freedom and self-expression in the shoot, which borrowed heavily on Black nightlife.