HB: Briefly describe what prompted your interest as an entrepreneur.
Stacia: My career stemmed from my Women’s Success Conference. At first, I was just an author and speaker, and then many people requested me to help them launch their businesses. After my conference each year, I was getting many letters and calls for private coaching. People wanted to know how to do what I was doing, profiting from my passion. I began with about 20 clients, showing them step-by-step how to discover their passion and monetize it for a profit. Eventually, I dubbed myself the queen of Passionpreneurs.
Once I started LifeCoach2Women.com, everything began to take off. We just launched the online business before we were really ready—but that’s what I teach. You can’t think too long, you have to get going on your new ideas while energy and excitement is high. The longer you wait, the more likely you’ll talk yourself right out of taking action. Only one month after we launched, we had grown to over 65 clients and it has been growing ever since.
Ariana: Seeing my grandfather and parents be entrepreneurs prompted me to want to do the same. I wanted to not only make money for myself and my future children, but once I became successful with Superstar Nail Lacquer, I felt that it was my duty to inspire other young individuals who may not have all the answers to becoming an entrepreneur.
HB: What suggestions regarding networking would you give to those seeking to work in these particular fields?
Stacia: I believe the key to success is getting out and making connections with people in your desired industry. In essence, to be considered, you have to be seen. Networking gets others talking about you. Plus, when you increase your visibility, you increase your opportunities. So, come from behind the computer and go out to events, social gatherings, conventions and conferences so you can meet the right people.
You are much more effective in face-to-face meetings than you are over the phone or online. That’s why showing up to events with industry insiders and influencers can be very beneficial to your success. Not only will you get great information to enhance your business and life, but you also get good contact and connections that can yield unlimited possibilities.
Ariana: For entrepreneurs, it is important to get your name out there! That means you cannot sit at home waiting for customers or clients, you have to go get them. Find out where your target market shops, dines, and the events they attend. Once you find out this information, go to these places and pass out your business cards. I suggest that you give out at least 10 business cards a day. Don’t go home until they are all given to someone. This is how you will stay relevant and customers will begin to flood to you. My mom always says that you must be seen, to be considered. This statement is so true! If no one knows about your brand, how can they be your client or customer? It’s about getting out there and sharing what great things your business has to offer to the world.