Rihanna might be taking the hair industry by storm very soon.

The Fenty franchise will soon include hair, makeup, underwear, athleisure, and perfume, making her a guru across both the fashion and beauty industries.

It's been said that Rihanna is very sad about the temporary pause.

Let's face it, celebrities endorse a lot of products and can make anything look good. But what items are actually worth your dollars? Here are 10 celebrity-owned beauty companies that are reviewer-approved.

The singer and makeup mogul talks politics, not taking anybody's mess and why she rewrites all the copy on all of Fenty's labels.


From temporarily closing its stores, to canceling all new launches to focusing on online sales, here is how beauty brands are adjusting their business models in the face of this pandemic.