That Rihanna reign just won’t let up!
The pop-star is a modern day King Midas: everything she touches turns to gold! The Bajan beauty debuted a six-piece collection with Manolo Blahnik called Denim Desserts.
Rihanna released a statement where she excitedly shares what a big moment this is for her.
“I have always loved Manolo Blahniks. Mr. Manolo’s shoes are the most luxurious and timeless shoe there is! His designs make women feel incredible when they wear them, so to be able collaborate with him and combine our sensibilities has been a dream come true!”
The limited-edition footwear collaboration had fans and fashion lovers clamoring to the site, causing the project’s dedicated microsite to crash several times. Kristina Blahnik told WWD,
“The volume of traffic was so high [on the site] that it has taken us a little bit aback.”
400 pairs were stocked within each of the Hong Kong, London and New York retail location. To add a personal touch to the deal, the website is taking personalized orders that will be delivered with a sketch signed by both Rihanna and Manolo Blahnik.
While the brand won’t release the sales figures or traffic numbers, CEO Kristina Blahnik told WWD that this collaboration was seen more as a “pop project” and “to have fun” versus a consumer-driven exercise.
Prices for the collection range from $940.00 to $4,265.00.
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