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Willow Smith has become a little fashionista without even really trying. Her swag comes from her anti-commerical, anti-stereotypical, #arteverydamnday style.

Karl Lagerfeld, head designer and creative director at Chanel, noticed Smith’s eclectic approach to clothing and handpicked her as the newest ambassadress for the brand.

The 15-year-old accepted the honor with fire electric blue eyeshadow and perfect dreads:

She humbly thanked the Chanel team for expanding the “perceptions of beauty”:

We are looking forward to seeing how Willow’s fresh eyes and youth gives the brand a new modern edge.

Look at her stun in this new shoot:


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For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.