It’s the glorious time of year again: Essence Music Festival! This weekend celebration of music, fashion, culture and the legacy Essence boasts. Everyone and their mommas have booked hot tickets (literally) to New Orleans to be a part of this monumental weekend (July 3-6).
With performers like Mary J. Blige and Kendrick Lamar headlining the event, it’s easy to get excited! There’s also Erykah Badu, India.Arie, Esperanza Spalding, Teedra Moses, Bilal, Goapele, Lianne La Havas, Elle Varner and hip-hop icons Doug E. Fresh, Slick Rick, and Kool Moe Dee performing! Not to mention our fave funny guy, Kevin Hart!
But there’s more to the festival than the music. New Orleans boasts a rich culture rooted in Creole, voodoo, deep-fried, oystery, Po’ Boy goodness and if you’re venturing down south, you definitely have to conquer it. But how?
Well, you need to know where to eat, shop, how to dress and even what you should put on iTunes/Tidal/Spotify playlists. We’ve got you covered on all accounts. You’re welcome!
WHERE TO EAT:
WHERE TO GO DURING THE DAY:
Always check out the Convention Center on 900 Convention Center Blvd. That is the hub of Essence Festival and that’s where all the booths and panels are. Every brand imaginable is in the venue, alongside your favorite celebrities are at arm’s reach. There’s giveaways, prizes, games and all kinds of excitement. It’s definitely worth it to stop by during the day.
Essence hosts an Empowerment series each day that is always inspirational. This year, Rev. Al Sharpton will be speaking, with a heavy focus on #BlackLivesMatters on Sunday. Be sure to catch the Empowerment Panels!
WHERE TO GO AT NIGHT:
The shows, duh! But after that, walk down (yes, everyone will be walking, so wear comfy shoes) to the strip, aka Bourbon Street. You’ll be able to catch some delectable late night eats and wrap your hands around some Hurricanes–the drink, not the weather. The entire neighborhood is a party, so there’s not one place in particular that stands out. You can bar-hop with us!
WHAT TO WEAR:
WHAT TO LISTEN TO: