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Up Next: Keyshia Cole Releases Two New Videos

“Do That For (B.A.B.)”

Keyshia Cole released two new videos, “Do That For (B.A.B.)” and “New Nu.” Let us just warn you, “B.A.B.” means “Boss ass bitch” and in the first 15 seconds of the song, you’re thrust into a web of words that are just NSFW. But if you get past that, the song is actually catchy and offers up the anthem-making qualities Keyshia typically serves up, constantly asking, “What’d you do that for?” Evidently, Keyshia is telling us why she’s mad. “I’m about to let you know, When n*ggas ain’t sh*t, I get over it real quick cuz I be like…But after them few times, you gotta go, n*gga.”

Speaking of mad, Keyshia’s second new video release is for the track “New Nu” and it features an army fatigue-wearing, gun-toting Cole shooting at various men as she sings, “I try to stay and work it out but you don’t really wanna be here no…

(I’m on that new sh*t).” Could Keyshia be talking about Baby?! Check out “New Nu” below:

Up Next: Tamar Braxton Performs “Let Me Know” Live

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For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.