Rihanna Makes Men A Little Sexier With Her New Cologne Rogue Man

So Fresh: Rihanna Wants To Seduce Men With Her Latest Scent

Rihanna’s breaking the celebrity fragrance mold by showing guys some love at the beauty counter and creating a daring new cologne for men!

Famous ladies usually market to their female fan base when they break into the fragrance game, but after creating several successful women’s perfumes for the ladies, Rihanna’s releasing her first new offering for men, named Rogue Men.

RiRi’s been cooking up the new cologne for a while now, and she finally got to announce its impending release on Friday when she shared the first look at the scent’s sexy ads:

FINALLY!!! #ROGUE for MEN is here September!!! I’ve waited years for this moment!! :’) pic.twitter.com/tjBLKD7tXU

— Rihanna (@rihanna) August 1, 2014

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There’s no word on what the major notes will be just yet, but one might imagine that the scent was at least a little spicy with a hint of musk. Maybe some leather? Just a guess! It must be intoxicating because Rihanna has her head buried awfully deep in the model’s neck, in each of the ad campaign images she shared:

“@YerdMe_CMB: This white man is cute 🌝 RT @rihanna: #ROGUEMAN is COMING this September!!!! pic.twitter.com/dk11plqmac” AND HE SMELLS SO GOOD!!

— Rihanna (@rihanna) August 1, 2014