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What is it about a man’s swag that just drives women wild? I know I am a victim of a massive swag crush. Ne-Yo has swag that gets me going so much that I find myself defending everything about him.

“Who cares if he has a lumpy head.”

“He only performed one song at the concert? Maybe he was sick.”

“He was driving recklessly because he has such a busy schedule.”

I will be the first to say that I would not do this for any other man. If my girlfriends would be telling me these things I would be giving very different responses, all along the lines of let that deadbeat, insensitive, unattractive guy go! So what is it about him that gets me so?

I can only credit his swag, the way he presents himself, as the source of my change of heart for him. I can’t even tell you what it is about Ne-Yo that gets me, his dancing, his confidence, his style, his eyes, lips, the list goes on! I never thought it my life that a man’s swag would drive me to such crazy means.

I can’t help but ask, what is it about swag that drives me so crazy?! I have lost everything I stand for all over a little bit of swag!

What is the secret of swag?

Who are your weird celeb crushes?

Guys can have daddy swagger?!

Has Barack Obama lost his swagger?

For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.