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You know what good hair/pretty hair means to us? Healthy hair. And soul songstress Ari Lennox has a head full of it. Her bouncy 4C curls go with her everywhere, whether they’re up in a bun, big bouncy ponytail or perfectly cascading down her face, her gorgeous tendrils are have become as signature to her persona as her angelic voice.

https://twitter.com/arilennox/status/1079794453236379653?lang=en

Lennox makes it her mission to encourage and honor other Black women with 4C hair and used her debut album, Shea Butter Baby, to do so.

“The tracks are numbered because it ties in with the fact that I wanted the world to know to know about the different hair types and I didn’t want people thinking I was talking about bra sizes when I’m shouting my 4a, 4b, 4c women out at these shows,” Lennox told MTV News.

“I needed them to know we’re putting on and glorifying our beautiful black curly haired women. I kind of wanted to promote that so more women could be encouraged to go natural.”

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For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.