Things got off to a rocky start for NBC’s new talk show host Megyn Kelly.
The news outlet said ratings were down 4 percent for Kelly’s show in the overall audience category, and down 11 percent in the news demo. In the all-important female news-demo category, Kelly had a 15 percent drop compared to Hall and Roker.
That’s a problem that has kept network executives awake at night.
In August, the executives were reportedly in “total panic” over fear that people of color, women and younger audiences will have no interest in watching Kelly’s morning show. They displaced Hall to bring the former Fox News star to its morning show audience. The problem is that Kelly was adept at debating political issues at Fox, which tended to draw a large conservative older White male audience. However, she lacks the right stuff for daytime viewers.
“The problem is that Kelly, for all her forced bonhomie, is more chilly than chill,” Time said in its analysis of Kelly’s debut performance.
She’s great at verbal takedowns of her guests—a skill that enabled her to succeed as the host of a current affairs program. But Kelly came across as “awkward” when she tried to use slang in her language to tone down her edge, Time observed.
Other outlets have had similar takes on Kelly’s debut.
The Washington Post wrote: “The debut was like watching a network try to assemble its own Bride of Frankenstein, using parts of Ellen DeGeneres, Kelly Ripa and whatever else it can find.’
The New Yorker said: “Quipping about her new schedule, Kelly told us what, after the first few minutes of this début, we had already discerned: that she isn’t, naturally, a morning person.”
And then there was her run-in with iconic actress Jane Fonda on Wednesday when Kelly asked her about her plastic surgery:
(If looks could kill! LOL)
We suspect that Tamron is chilling somewhere like this:
As we previously reported, Tamron is bouncing back with her very own talk show for daytime TV.
Six months after leaving NBC and MSNC, Tamron is leveling up. According to The Hollywood Reporter, the news anchor is teaming up with The Weinstein Company for her very own talk show.
Tamron will cover everything from current events and hard news to human-interest stories on the currently untitled show. She’ll also be sitting down with celebrities and newsmakers for interviews on the daily program.
Megyn Kelly’s ‘TODAY’ Debut Bombs, Fewer Viewers Compared To When Tamron Hall And Al Roker Hosted was originally published on newsone.com