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Sasha Fierce Gets Her Own Clothing Line

By Danielle Cheesman July 1, 2009 12:14 pm

As if Beyonce weren’t famous enough, now her alter-ego, Sasha Fierce, is making a name for herself in the fashion world. The singer and her mother, Tina Knowles, are planning to launch a junior clothing line – just in time for back-to-school shopping. The “Sasha Fierce for Dereon” collection will reflect Beyonce’s edgier stage presence, so expect to see heavily studded shoes, oversize sunglasses, leather, and lace. With prices ranging from only $25 – $75 and the line including sportswear, outerwear, handbags, footwear, eyewear, lingerie and jewelry, you’ll be able to dress yourself in “Sasha Fierce” from head-to-toe.

Check out Beyonce’s perfomance at the BET Awards

Beyonce takes a break at the beach

TAGS: Beyonce, House of Dereon, Sasha Fierce, tina knowles
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Comments 17

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  • The-Chocolate-Man
    The-Chocolate-Man
    7-2-2009 9:25 am

    Beyonce? Why not take advantage of the opportunity when you can. Only those who have no money will say too much money is no good.

    Rihanna! Rihanna! Have you all seen the madd new Rihanna Shakee music video on youtube? Subject matter! Is Rihann a no preference girl when it comes to sex? Is she bi-sexual or bi-curious? Check it out!

    http://www.youtube.com.bsharpp2

  • FABULOSITY_ALLWAYS
    FABULOSITY_ALLWAYS
    7-2-2009 5:28 am

    I like some of her clothes and I have a couple purses an wallets to and so do my daughters stop hatin on beyonce cuz she doin her thang people hate on wat they can’t afford cuz if u could u would rock it y just hate on beyonce hate p diddy hate vanessa and angela simmons hate kimora lee simmons beyonce and tina r doin it big and beyonce aint dumb she get that money n every area so if ur goina talk about somebody talk about the broke muthaf**kaz who buy this s**t wid there check on the first and no I’m not talkin bout miltary k!!!!! I support black business because n tha past u would have never guessed that black people would be runnin s**t just becaus she aint n africa like alica keys means wat hell I wouldn’t even go to africa real s**t!!!!!! SO STOP HATIN ONLY BROKE PEOPLE HATE ON WAT THEY CANT GET!!!!! Cuz all my bills r paid an I’m rockin rocawear babyphat jordan enyce applebottoms southpole mecca and a whole bunch of other s**t wid the coach bag wallet coin purse shoes and purse scarf!!!!!!!!!

  • CaramelCananReloaded
    CaramelCananReloaded
    7-2-2009 3:29 am

    HRGEL- LMAO. Where are u from? We have Simply Fashions here in Fl… who sell the same things. And I wish I actually cared about polyester or real silk… long as I look FLY in it. lol

  • wincie
    wincie
    7-2-2009 2:51 am

    I do apologize and I’m not hating but Beyonce needs to stick with what she knows and thats singing and performing. Her clothing line is barely selling as it is. I don’t have anything that Beyonce has created. Damn I even have Jessica Simpson boots and I don’t even like her. Her clothing line is ugly from what I saw. Delissha’s from flava of luv has better cat suits and she’s a nobody.

  • thicknesschoco
    thicknesschoco
    7-2-2009 12:47 am

    I wouldn’t support or buy nothing this BE-YOTCH puts out she DOSNT CARE about the poor community… Poor hood chicks are always buying these celebrities clothes, when in fact they dont give a s**t if you were to die tommorow or had hungry children to feed. But poor black women keep supporting Beyonce, as you can see she is all about herself look at the BET Awards,,, My girl Alicia Keys gives back to the community she deserves every penny of support to her albums and anything else because she cares and the money she makes she will give back to the poor community….unlike Fake ass 60 pound weave wearing, fake smile Be-yoth yes B***h Beyonce…. SO keep putting money in her pocket while she keeps buying 1500 dollar shoes and lavish things, keep making the b***h rich while you guys continue to suffer trying to pay bills or feed you kids IDIOT’S…Beyonce don”t give a damn about none of yall…Believe that…….

  • hrgel
    hrgel
    7-1-2009 9:34 pm

    Hmm you can buy that same s**t! I mean cloths at simply fashion!!;0(….

  • LaDawnThEGreaT1
    LaDawnThEGreaT1
    7-1-2009 9:14 pm

    the rich get richer, and the poor get poorer, go ahead blk, buy the s**t, dont forget about rent, light, gas, food, child care, gas for ur car, and other expenses like toilet paper, washin detergent, etc… look good n have fun…oh yeah… let ur ten year wear it too, dont get mad if some 16 year old boy tries to holla at her… she’s wearing .. Dereon… lmao!!!

  • Ms_Static
    Ms_Static
    7-1-2009 8:50 pm

    uh oh. another Dereon disaster…

  • 313rdAssassin
    313rdAssassin
    7-1-2009 8:42 pm

    Ohhh no….I shoulda seen this coming…

  • choosingwordswisely
    choosingwordswisely
    7-1-2009 7:25 pm

    I agree with Ms. Head-Hunter305. That line looks good and I would totally wear it, but I’m 28. I don’t think teens should be dressing that way.

  • HEAD-HUNTER305
    HEAD-HUNTER305
    7-1-2009 5:30 pm

    this is a great line off clothing but for the wrong age group this should be marketed to women 21 and over we dont really need to see this in junior high and high school hallways not right to wear to school

  • Babydoll_412
    Babydoll_412
    7-1-2009 5:08 pm

    i luv it!!!!!!!!!!!!!!

  • SnapshotNTime
    SnapshotNTime
    7-1-2009 4:05 pm

    I think this would have been better marketed for the 21-28 age range.

  • henrico02
    henrico02
    7-1-2009 3:17 pm

    idk im going to have to see the clothes first. they may not make little girls look tacky because enough of them are growing up too fast anyway. i hope she chooses to make clothes suitable and tasteful for them to wear.

  • sex_appeal820
    sex_appeal820
    7-1-2009 3:10 pm

    I agree that stuff seems like it should be for older people but that falls on the parents and telling their kids its not appropriate for them. But at the same time so many 20 something year old women shop in the junior section so what can you do?

  • shyest_chick
    shyest_chick
    7-1-2009 2:31 pm

    That’s all we need, more lil hoochie mama’s roaming the halls of school…SMH.
    Why is the line a junior line when sashar fierce is who she turns into to be provocative…how is this okay. I guess Beyonce must be the 5th member of the Godhead, MJ being 4th, and can do no wrong. SMH

  • Stan_Vinyl
    Stan_Vinyl
    7-1-2009 2:26 pm

    So far so good.

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