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Depending on your point of view, Valentine’s Day is either the most romantic day of the year or yet another Hallmark holiday. Whether you’re on team V-Day or believe February 15 can’t come soon enough, read on to learn how to avoid some of the biggest Cupid-inspired blunders.

DO buy sexy lingerie.

Remember: Whether you’re single or coupled up, some of the cutest undergarments arrive in stores just before Valentine’s Day, so treat yourself to something pretty.

DON’T expect your man to heart February 14 as much as you do.

Even the most sentimental male sweetheart isn’t going to ooh and ahh over every red-and-white stuffed animal/heart/candy in his tracks.

DO embrace the day with your best girlfriends.

A night with the girls is always guaranteed fun. Just ask the ladies of Sex and the City, and while you’re at it, go ahead and rent the movie, too.

Want some tips on how to turn your V-Day morning into a sexy affair? Click here.

For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.