Here are the official new Dereon photos featured in Lucky Magazine’s August 2010 Issue. We showed you the first ad yesterday: Beyonce Brings “Sasha Fierce” Back In Dereon Ad [PHOTO] But Beyonce turns up the heat in these. She takes center stage, in a blonde wig, tons of tattoos, and lots of leather. Beyonce May […]

We first announced Beyonce’s foray into home furnishings here: Bey’s “Deréon” Brand To Produce Home Decor And we weren’t sure to expect. After all, we know Miss Tina loves to bedazzle anything and everything, and sprinkle glitter and gold whenever she can. So we weren’t sure how well that would translate into bedding. But, surprisingly, […]

Check out this promotional image of Beyonce who will be participating in the Oxfam Curiosity Shop Celebrity Auction. She, along with several other A-list celebs, has joined with Oxfam and Selfridges to create, set-up, stock and staff Britain’s biggest charity pop-up shop. The item she’s donating is this one-shoulder butterfly tunic dress by House of […]

Beyonce’s House of Deréon and Deréon brands have announced a partnership with Arrow Home Fashions to produce a line of home furnishings. According to Home Textiles Today: Collections feature European inspired prints and colors, bohemian patchwork pieces, metallic threads, shams with diamond quilt stitching and feminine dressmaking details. Both collections are being presented to major […]

Beyonce will soon be trading in her hair glitz and high fashion designer duds for standard court room apparel, because according to StyleList that’s exactly where shes headed.

Perhaps her Dereon jeans are too tight to dip low in. Beyonce announced today that her costumes are going to be made by legendary designer Thierry Mugler, whose clothes you may not be familiar with, but whose top-selling fragrance, Angel, you probably are. The singer’s costumes are usually designed by her mother, Tina, who heads […]