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Ashley Nell Tipton

Since winning Project Runway, plus-size fashion designer Ashley Nell Tipton continues to break barriers, and now she’s bringing her expertise to JCPenney.

Ashley took over Greenly Square for a New York Fashion Week experience for all. The go-getter presented her collection three times September 7, using well known plus-size models and influencers.

At the fabulous event, JCPenney had a braid bar, as well as Sephora to provide ladies with a bold lip. All of this could be topped with a photo at the exclusive photo booth.  What a way to let the world know #HereIAm!

As Ashley’s collection went down the runway, you saw horizontal stripes, crop tops, fun prints, and color. It was refreshing to see a collection breaking all the rules of all the things “big girls” have been falsely told they don’t look good wearing.

Hers is a line that refutes that thought profusely.

Ashley spoke exclusively to our Style & Beauty Editor, Danielle James. “I wanted to go against the grain of what people think should be in the plus-size industry. I want to be the person to fill in the gaps and I think I did that with this collection,” she said.

Ashley Nell Tipton

Style & Beauty Editor Danielle James with Ashley Nell Tipton (Kyle Goldberg/iOne Studios)

Speaking with JCPenney CEO Marvin Ellison, he told HelloBeautiful very matter-of-factly, “We are committed to this.”

Ashley Nell Tipton

Ashley Nell Tipton with JCPenney CEO Marvin Ellison (Kyle Goldberg/iOne Studios)

To that end, Ashley’s collection is offered in 500 stores nationwide. The line goes up to a size 24 in stores and 30 online. I love the range of sizes to encompass all plus-size fabulousness.

#TeamBeautiful can’t wait to see what’s in store for her next capsule collection!

You can find the Ashley Nell Tipton’s for Boutique+ on JCPenney.com.


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