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The second annual Budweiser Made In America Festival kicked off on August 31st in Philadelphia and the lineup certainly did not disappoint. Beyonce, 2 Chainz, Kendrick Lamar, Miguel and more rocked the stages for fans on Benjamin Franklin Parkway along with some of the biggest and the best in rock and alternative music like Phoenix, Nine Inch Nails and Macklemore.

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Even though everyone in the lineup performed with unmeasurable energy and provided top-notch shows, the real entertainment was what was happening backstage. From Jay Z doing pull ups to Blue Ivy sightings, Made In America’s behind the scenes snapshots are entertainment gold! Check out some of the best below!

Check out Beyonce & Amber Rose Chatting Here

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For 2024’s iteration of MadameNoire and HelloBeautiful’s annual series Women to Know, we knew we wanted to celebrate the people who help make the joys of film and television possible. To create art is to create magic. This year, we spotlight Hollywood Executive’s changing the face of cinema.