“What’s more offensive, a little girl saying f*ck, or the f*cked up and sexist way society barely lifts a finger when men raise their fists?”
Last month Fckh8.com released a video of pretty potty-mouthed princesses (6-13) who needed to share an important message about feminism. Now more of these little girls aged 6-12 are back, dressed up in their princess gowns and still dropping F-bombs, but this time for domestic violence against women.
We are facing a future where one out of four women are victims of domestic violence. This new video draws attention to society’s continued sexism and lack of action. This video is certainly courting controversy as the young girls don graphically realistic bruised and battered make-up that has them appear to have been battered.
Video writer/director Luke Montgomery said, “We get that some adults are uncomfortable with how these little girls are using a bad word for a good cause and seeing them in this shocking injury make-up. But isn’t the real shock the ugly fact that one out of four women are bullied, beaten and bashed and that as a society we’ve become desensitized and accepting of violence against women as ‘normal?’” He adds, “These girls don’t need their mouths cleaned out with soap. Society needs to clean up it’s act. I’d rather see these girls in abuse make-up speaking out today so when they are older maybe less women will have those injuries in real life. In a culture that abuses women daily with things like paying them less than men for the exact same work, is it any surprise that so many men think they can abuse women too?”
Lacey O’Connell, mother of a 7-year old featured in the video stated, “We did this video to help break the silence on domestic violence. In our household swearing is absolutely unacceptable but if it takes princesses saying the F-word to raise awareness we will call it a success.” Her young daughter Kennedy who appears in the video chimed in, “I don’t normally say the F-word in life because my mom doesn’t let me, but I want people to learn from this video that it’s not fair for women to get punched in the face. You can’t do that to women. It’s just not right to do.” Look at the powerful lessons that this 7-year-old has learned already. The video is for sure doing what it should.
This video is the second of the three-video series that focuses on anti-sexism. The first video, “Potty Mouth Princesses” raised over $30,000 for women’s charities through benefit T-shirt sales and was attacked on air by media personalities from Fox News to Sharon Osborne and defended and lauded by TV voices from Whoopi Goldberg to Rachel Ray. With quotes like: “Here’s a fact more f*cked up than the word f*ck. One out of four women will be a victim of domestic violence,” “We want a future that we can dream about. Not one we will f*cking scream about. 25% of women will be bullied beaten and bashed and in their own homes, their lives f*cking trashed” and “So yeah, were making a big f*cking fuss, we don’t want a violent future for any of us,” it’s not wonder feathers are getting ruffled. But when you really think about the message these girls are sending out, you can’t help but appreciate their unorthodox tactics.
The girls appear in the video alongside men and women sporting “Not a Wife Beater” Tank Tops with bold purple text declaring “Break the Silence on Domestic Violence.” The tanks are part of advocacy T-shirt company FCKH8.com’s charity fundraising effort that is pledging 100% of the profit from the $15 tanks (roughly $9) to go to domestic violence charities. Supporters will be able to vote on Facebook for their favorite charities in the coming weeks much as the previous video’s over $30,000 raised was divided up between benefitting anti-sexism groups based on a Facebook vote.
What do you think of the Potty Mouth Princesses? Sound off in the comments below.