Carol’s Daughter may have filed for Chapter 11 bankruptcy, but it’s founder and owner Lisa Price wants her customers know that her beauty brand is doing much better financially than what’s been reported.
Price posted an open letter on her Facebook page today to say that her company has indeed closed five stores, but noted the news says news about the closures were overblown and a report on her bankruptcy was “misleading.”
“It’s important to set the record straight,” Price wrote. “Carol’s Daughter is still going strong after twenty-one years and the future has never looked brighter. As part of our increased focus on new retail channels, we have decided to close five of our stores. This was portrayed as if we’re having some challenges, but nothing could be further from the truth.”
Price continued that Carol’s Daughter currently has a number of in-store, digital and on-air partnerships and part of the reason they’re closing stores is to refocus efforts on more retail channels. Their latest partnership launched just last month:
“The nationwide Target launch this past March is an opportunity that very few companies receive. I am proud of that. I am also proud and blessed to have valuable partners like HSN, Ulta and Sephora inside JC Penny. These partnerships have enabled me to distribute Carol’s Daughter in over 2.500 stores and on direct TV which is far beyond the reach of my living room in Brooklyn.”
Jada Pinkett-Smith — who is a part investor in the company along with her husband Will, Jay Z and Mary J. Blige — also took to her Facebook page today to defend the brand. The actress posted a picture of her longer natural hair, that she says she’s maintained with Carol’s Daughter products, along with the following statement:
I know you all often see my hair in various ways, but what you see in these pics is MY natural hair. I’ve taken care of this mane with CAROL’S DAUGHTER products for over 15 years, specifically…Lisa’s Hair Elixir. With that said, Carol’s Daughter is still going strong, despite some misleading press, so much so you can now find it in Target, on HSN, Ulta and Sephora inside JCPenny.
My hair would like to say thank you to Lisa Price of Carol’s Daughter for making products that actually nourish the scalp and hair;)J
Tahiry Flaunts Her Tresses + More Celebs Who've Embraced Their Real Hair
Tahiry gave her hair a break and showed off her natural hair this weekend! "Everything breathes a little easier on a Sunday! #WeaveOut #ScalpFree #Natural #ThisIsMe 😊😜👻 #teamtahiry" Doesn't she look fly?
2. Keri Hilson
Pretty girl rock singer Keri Hilson let her hair down and showed off her beautiful hair! "Decided to wear my own hair out for a few days, but Mother Nature got jokes!! It rained all weekend here in OKC ☔️🙆😓 so...I was forced to sweep it up! Even with the natural hair swell in humidity, I had fun with it! Thanks to @maneresultssalon! #aunatural"
3. Khloe Joins The Hairfinity Team
Khloe must have borrow her big sister's bottle of Hairfinity and got addicted to the results. The Kardashian is now repping the pills! "Seriously @hairfinity you have saved my hair!!!!! #LifeSaver #LongHairDontCare #TeamHealthyHair"
4. Tiny Shows Off Her Natural Hair
Tiny is the latest celeb who has tried their Hairfinity vitamins. We're looking forward to seeing more of Tiny's natural tresses! Here are several other celebs who have let go off the weaves and waves.
5. Tae Heckard
Tae Heckard went to IG to ask followers about Hairfinity pills. It looks like the beauty wants to grow out her hair and embrace that natural crown of hers!
6. La La Anthony
La La Anthony has a new 'do, beauties! We're totally here for the reality star and her short new bob. We hope she keeps it up for a while.
7. Porsha Williams
#RHOA star Porsha Williams showed off her naturally long tresses and attributed her healthy hair to Hairfinity pills. "Still loving @hairfinity !! My hair feels so healthy & shiny😃 #hairfinity #shegothairbutlovesweave"
8. Porsha Williams
Long hair, don't care.
9. Tamera Mowry
Tamera had to do the big chop after her hair was heat damaged. "In love with my natural state! Girls who are going natural. Be encourage...😘"
10. Nicki Minaj
We've never seen Nicki so bare faced and simple! The "Pink Friday" Barbie ditched her makeup, weaves (and clothes) and revealed her natural beauty while getting ready to shower. Check out these other celebs who've embraced their natural tresses.
11. Nicki Minaj
12. Amber Riley
"Dancing With The Stars" winner Amber Riley flossed her healthy hair on Instagram.
13. Kelly Rowland
Let Kelly be your hair's motivation!
14. Lupita Nyong'o
Oscar-winning actress Lupita Nyong'o embraces her natural hair and uses it to encourage other young girls to accept their natural beauty.
15. Gabrielle Union
Gabrielle Union uses her weaves as a protective style to grow her hair underneath.
16. Gabrielle Union
"Ladies... You can achieve hair growth... With a weave! This is allllll mine, no clips, no extensions, hadn't even been pressed...And it got this healthy thick legnth from responsibly wearing weaves. #weaveandflowletitgrow," she wrote on Instagram.
17. Angela Simmons
Angela Simmons rocking her natural fro.
18. Angela Simmons
Pressed and set!
19. Vanessa Simmons
Angela's sister Vanessa also has a thick head of long hair.
20. Karlie Redd
"Love & Hip Hop" star Karlie Redd revealed her long natural tresses on Instagram while she was inbetween weaves.
21. Toya Wright
Toya Wright Attributes her long hair growth to Hairfinity pills.
Oprah uses juices and berries in her hair (just kidding).
Remember when Solange did the big chop? Look how far her hair come.
24. Sanaa Lathan
"And the weave is out! #yesihaveALOTofhair #sandybrown #ineedatrim #ilovemyscalp"
25. Jessica White
Who knew Jessica White had all these luxurious curls underneath her weave! "#nofiter last day home... Then back to my weave, makeup and heels! Ugh can't wait lol", she wrote on Instagram.
26. Tracee Ellis Ross
Embracing her natural hair since day 1.
27. Teyonah Parris
This "Mad Men" star is proud of her natural tresses.
28. Keke Palmer
Keke Palmer maintains her hair length by getting her ends trimmed regularly.
29. Viola Davis
Viola Davis shocked the world when she debuted her natural hair on the red carpet of the 2010 Academy Awards and we must say, she's never looked better!
30. Janelle Monae
The only Android rocking a pompadour.
31. Jill Scott
Jilly from Philly graced Essence Magazine with her natural cut.
32. Tyra Banks
Tyra was one of the first celebs to embrace her natural hair and revealed her hair on "National Real Hair Day."
33. Queen Latifah
We are loving this cut on Queen Latifah!
34. Erykah Badu