The good people over at Mattel are set to create entrepreneur Barbies to encourage young girls to have bigger dreams than just being glamorous girls of leisure, as that’s what Barbie’s beautiful image has been for decades. Mattel CEO, Bryan Stockton admitted earlier this year that Barbie sales made a staggering 13 percent drop. Hopefully this business owner brand of Barbie will help sells.
At the New York Toy Fair, Barbie executives unveiled their plans to create an Entrepreneur Barbie, who carries around a smartphone, brief case and tablet. “Ready for the next big pitch, Barbie Entrepreneur doll wears a sophisticated dress in signature pink that features modern color blocking and a sleek silhouette. Luxe details, like a glam necklace, cool clutch and elegant hairstyle, are smart, professional touches,” reads Mattel’s marketing blurb.
Critics aren’t fully embracing entrepreneur doll. Forbes that maybe “Mattel should create ‘Silently Enduring Sexual Harassment With the Hope I Will Get a Raise‘ Barbie; ‘Making Less Than My Male Counterparts‘ Barbie; ‘Getting Turned Down by Investors Because I’m Pregnant‘ Barbie; or ‘I’m Going to Die Eating This Sad Salad at My Desk Alone‘ Barbie.” While all of these suggested entrepreneur Barbie titles Forbes listed are hilarious, I wonder why they’re not in support of Barbie growing up and creating a business for herself? Mattel has had plenty of Barbies with amazing careers–anywhere from nurse to race car drive to astronaut; so now that she’s able to start her own company, people are angry? Maybe the media has grown weary of Barbie’s publicity stunts to increase sales. Remember that Sports Illustrated cover stunt? The folks at Mattel teamed up with Sports Illustrated to create a cover for Sports Illustrated’s 50th Anniversary Party to make women and young girls insecure over their non-Barbie-like bodies.
The New York Times is reporting that “Mattel is trying to do for Barbie what Sports Illustrated has sought to do for years on behalf of the issue: leave behind perceptions of babes in bathing suits and compare Barbie to swimsuit alumna like Ms. Banks, Ms. Brinkley, Kathy Ireland and Heidi Klum, who are celebrated for their accomplishments as entrepreneurs and career women.” Lisa McKnight, senior vice president of marketing for North America at Mattel in El Segundo, CA told the Times, “We’re focusing on the legendary women of Sports Illustrated who, like Barbie, launched their careers in a swimsuit.” Well, that’s a different way of viewing feminism. Maybe that’s why critics can’t get behind Entrepreneur Barbie.
I think these business women Barbies are a great contribution to toys because young girls need more to look up to than being beautiful. And honestly, it’s not only young girls that need to influence. There are grown women, like Blondie Bennett who idolize Barbie so much, she’s become her and is taking even more drastic measures to be her. Bennett, a 38-year-old woman from California has literally turned herself into a human Barbie doll through spray tans, Botox, chin liposuction to contour her face, as well as enlarging her breasts to size JJ. It’s been reported that she’s undergoing hypnotherapy to make her ‘brainless like Barbie.’ Maybe Entrepreneur Barbie will help Bennett see that there is more to being Barbie than big boobs and blonde hair. Check out Blondie Bennett below:
What do you think about Entrepreneur Barbie, yes or no?
Check Out This Beautiful Gallery Of Dolls With Natural Hair!
Whip Your Hair: Natural Hair Dolls You Just Have To Buy!
1. Beautiful Dolls
In addition to being a model and businesswoman, Cynthia Bailey has add doll creator to her title. The beautiful real housewife debuted The Cynthia Bailey Modeling Agency doll with a natural 'fro that's absolutely laaaiiddd. But, Cynthia's isn't the only natural hair doll to hit the scene. Here're a few other natural hair dolls that had us excited this year and a few you can even buy for the holidays!
2. Cynthia Bailey
Cynthia Bailey's new doll is reppin' for The Cynthia Bailey Modeling Agency! Rocking a beautiful afro, glam earrings and a funky faux leather jacket, this doll is sure to add spice and attitude to your baby girl's growing doll collection. (Price: $69.99; http://bit.ly/1hm0vfq)
3. Candice McBride
McBride, who is a member of a black natural hair group, helped make over several Barbies with natural hair before handing them out to young girls at Booker T. Washington apartments in Columbus, GA. (For more info, click here: http://bit.ly/18ziq22)
4. For Real Girl Original: Red Yarn Braids
Rachel is one of the funkiest dolls ever and she has the white faux fur to prove it! Get into those red braids. This doll is perfect for the little girl who loves colorful outfits. (Price: $49.99; http://bit.ly/18ziq22)
5. Custom Ethnic Dolls By Karen Byrd: Top Hair Bun Doll
These beautiful dolls are perfect to play dress up with if your little one is into more formal, lavish tastes. (Price: $64.99; http://bit.ly/1bdNZsX)
6. Carolyn of JIL Creations
Doll hairstylist Carolyn of JIL Creations, also known as The Flying Ewe, created a Flikr group featuring this beauty, and many others, that are rocking custom locks and other natural styles that Carolyn rerooted herself. (For more info, click here: http://bit.ly/1c1M0MM)
7. Custom Ethnic Dolls By Karen Byrd: Kinky-Hair Afro Dolls
Let these big-haired dolls give you life! Karen is selling these beauties with or without the part. (Price: $79.99; http://bit.ly/1cB9JQB)
8. Kristl Smith Tyler
The blog, "Beads, Braids and Beyond," published Tyler's amazingly cute tutorial on how to style natural hair on your little girl's favorite doll. The piece is useful for dolls made with nylon hair. She revealed styles that could be made with pipe cleaners and hot water. (Check out the blog here, http://bit.ly/1fFBICv)
9. Custom Ethnic Dolls By Karen Byrd: Urban Princess Leia
We all love a good bun moment, but when it's inspired by one of the most iconic characters in movie history, we can't help but smile. (Price: $64.99; http://bit.ly/1bdNZsX)
10. Custom Ethnic Dolls By Karen Byrd: Vintage Brandy
It's hard to forget the lovely doll Mattel created for Brandy back in the day. Although the doll hasn't been on shelves in a minute, Byrd has it up for sale. (Price: $52.99; http://bit.ly/1bdNZsX)
11. Journey Girls: Chavonne
Baby dolls are a great alternative for younger girls. Chavonne will be a cutie on your mantle piece with her curly hair and sweet bow. (Price: $27.99; http://bit.ly/1kVXd2r)
12. Custom Ethnic Dolls By Karen Byrd: Elegant Updo
This beautiful doll is the embodiment of fierce! Her updo is complete with earrings, heels and a cute dress to match her attitude. (Price: $64.99; http://bit.ly/1bdNZsX)
13. Custom Ethnic Dolls By Karen Byrd: Curly Bun Up-do doll
This is for any young girl who has prima ballerina dreams. This beauty has a lovely white ballerina outfit that your little girl will fall in love with. (Price: $64.99; http://bit.ly/1bdNZsX)
14. Custom Ethnic Dolls By Karen Byrd: Gorgeous Curly Ponytail
Long chiffon dresses are great, but nothing is quite as memorable as plaid, and when it's in a formal setting? Gorgeous. (Price: $64.99; http://bit.ly/1bdNZsX)
15. Custom Ethnic Dolls By Karen Byrd: Auburn Locs
Not many dolls are out here rocking locs, so we're excited that we found this gem in Karen's collection. (Price: $79.99; http://bit.ly/1cB9JQB)