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Dark and Lovely is looking for the next Fashionista Model. The haircare company has kicked off a nationwide search in hopes that they, in partnership with Essence magazine, will find their best representative.

The casting call is open to the public and will feature guest panelists including newly-crowned Brand Ambassador Bria Murphy!

In addition to Bria, Corynne Corbett (Beauty Director at Essence), Carlton Jones (Celebrity Stylist) and Eric Bland (Celebrity Stylist and SoftSheen-Carson Style Squad Member) will be discussing the latest in beauty and fashion.

The winner of the model search will win a trip for two to New York City, as well as a hair makeover by SoftSheen-Carson’s Artistic Director and Celebrity Hairstylist Johnny Wright, plus a $5,000 shopping spree with Carlton Jones, mentioned above.

DETAILS:

What: NEXT “Dark and Lovely” Fashionista Model Search

Where: Metropolitan Pavillion, 125 West 18th Street, New York, NY  10011

When: Wednesday, June 15th from 5:00 PM – 8:00 PM

RSVP: http://www.essence.com/iamdarkandlovely from May 24, 2011 to August 8, 2011

All participating contestants will have their photo taken on site and will be asked to express to the panelists: Why they are Dark and Lovely!

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